SPX Webinar Series: Webinar #10

"Buy-in: A Radical Approach To Change Management"

Date/Time:  Wednesday, June 15, 2011 @ 11:30am Central Daylight Time (CDT)
Duration:     1 hour
Presenter:   Sharon Drew Morgen

Synopsis:

Too often, change gets pushed through from the top, leaving behind a trail of unhappy people. There is a way to get buy-in first and engender leadership and creativity.

Learning Objectives:

  • The difference between push and pull strategies to design change management and implementation initiatives
  • New skills for buy-in
  • Recognize problems with current models
  • And much more

About this Presenter:

Sharon Drew Morgen is the thought leader behind decision facilitation, and developer of the Buying Facilitation ® model, the change management add-on to sales that helps buyers navigate through the behind-the-scenes decision issues necessary before implementing change or purchasing a solution. She has written over 800 articles and 7 books - most recently a book on how decisions get made in order for change to be implemented (Dirty Little Secrets: why buyers can't buy and sellers can't sell and what you can do about it).

Sharon Drew's Website URLs:

www.facilitatingbuyin.com
www.sharondrewmorgen.com

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